F11 - Living Standard

Thursday, November 21 from 3:00 PM to 4:00 PM | B206 « Back

Abstract Text:

Join us as we examine how USGBC’s Living Standard campaign is highlighting the power of storytelling for a more sustainable future. Creating that future requires connecting the dots between data and people—particularly in the real world and outside our environmentalist and sustainability bubbles. Most people are aware of the stakes, but say they feel distant and existential, rather than tangible and actionable. But what happens when we change the dialogue around data? What happens when we bring quantitative data to life by ensuring the stories behind the numbers are the heart of the green building narrative? In the face of unprecedented climate-related risks, we will explore how we can become more effective communicators and community partners, how we can find and share the meaning behind our measurements, and how we can leverage the shift in narrative to create both a better quality of life and higher living standard for all.

This session will be moderated by Mahesh Ramanujam, USGBC president and CEO and features a diverse group of sustainability advocates who will share their sustainability stories and discuss ways they see Living Standard take shape in their communities. We will also cover how to use various resources to inspire others to take action and expand the conversation.

Learning Objectives:

Understand the value in storytelling to inspire action for a more sustainable future

Be able to encourage others to share their sustainability stories while sharing your own

Be able to use findings from the Standard Issue reports and the Living Standard Action Toolkit to expand the conversation around Living Standard themes

Become a more effective communicator in encouraging others to act through a data-driven approach

Learning Level:



GBCI Credit Hours:
AIA Credit Hours:

Education Tracks: USGBC: People|Projects|Performance

Event Type: Conference Session > Session